Monday 21 November 2016

OUGD601 - Chapter 1 Draft Feedback



  • Avoid writing in a linear or chronological fashion - the account of modernism so far is just a linear history - it lacks an argument, very descriptive
  • You need to refer to your sources all the time - where do the accounts you are giving come from, there are hardly any references?
  • You need to triangulate around conflicting accounts of modernism Political (Constructivism) / Neutral (DADA? others? Bauhaus?)
  • Role of abstraction - negation (Swiss/I Style vs. DADA or photomontage/others?)
  • Design as prescription (to fix the present) as opposed to proposition (depict a new future with the present) 
  • Role of designer (neutral - Brockmann - why should they be neutral? what are the benefits?; contrast with DADA?)
  • Modernist space is homogeneous
  • Modernism has a belief in progress (DADA? did they believe this? Are they not closer to postmodern in their use of critique?)
Think that you need to think of a different way to order the chapters to avoid this. Have a think about this and see me tomorrow so we can go over it.

Would it be possible contrast the features you are describing within modernism with how they were challenged within postmodernism? Or do you want to outline these structures within Modernism and outline their contemporary relevance or not? 


How will you end the chapter - Do you want to list those structures that are still relevant today and so haven’t been addressed throughly through postmodernism. That way you can start building your dialectic - and build a developing argument in the next chapter about how postmodernism attempted to address these questions but didn’t completely (hence still being relevant today).


At the minute it isn’t a critical essay - there are parts towards the end, but these would be better interspersed earlier to contrast with what you have written. You need use all the stuff we have discussed as this information is there to address your essay question:

  • Can you contrast the availability of public support structures for experimental work today within modernism/Constructivism (Metahaven).
  • Modernist design as ‘prescription’ (from the All Possible Futures catalogue)
  • Changing idea of ‘abstraction’ -within modernism it is an act of negation, today this is not the case (Erik Carter talk)
  • Which of these modernist ideas have come back within the post-postmodern?
  • Form of design: Proposition or prescription?

If the first chapter provides within the conclusion the structures found within Modernism which are still relevant in your proposed dialectic today, does chapter 2 do the same for postmodernism?
If so, you should argue from different interpretations of Modernism and Postmodernism (compared to today) and not just outline a linear history.


       Write paragraphs that focus on specific points - that way you can argue around the issue

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